Journey artical Article Example | Topics and Well Written Essays - 3500 words

Journey artical - Article Example as a company. It is an American multi-national communications company which is based in Illinois. It was known initially in 1928 as Galvin Manufacturing. By 1947, the company changed its name to Motorola though that name had been used as the company's trademark since the 1930’s. The company's first product was, at the time, radio car. Numerous Motorola’s products were radio-related, starting from battery eliminator for radios, and then to the world's first walkie-talkie. Nowadays, the company is known well for cellular phones of high quality and at the same time as the leading provider for the microprocessor which is used in Commodore Amiga, Apple Macintosh and Power Macintosh personal computers. It is at the same time offering different lines of communication products like satellite systems, digital cable boxes and modems (2007). China Laws Law in the People's Republic of China attracted very little attention a decade ago. But it is now attracting quite a good deal of attention from the business industry. Communicative interest on this subject are everywhere. Commercial services are even now keeping close tracks of Chinese legal developments, while publishing just about all foreign-related laws and regulations as they are being issued from Beijing together with English translations. There even exists a number of Chinese law discussion lists which can be found on the Internet, talking about broad policy issues and technical legal points which are the main topic of more and more spirited dealings by specialists around the world. (Corne, 1997) There are good explanations for this flourishing interest in Chinese law. Nowadays, foreign businesses that are involved in or thinking about doing business with China have an evident need to get a better understanding of the developing legal situation within which they will have to run. Foreign governments, in view of China's increasing value in the world trade and investment, are concerned with protecting th eir nations' interests by assuring the compatibility of China's legitimate scheme with those of the world's economy. For China itself, its "open door" policy of promoting foreign trade and foreign investment has been the booster of its economic improvement. It is at the same time the main motivational force behind its fast economic growth since 1978. Modification in foreign business laws has led into a broadening improvement of the entire legal system to meet the needs of a industry economy. Both its people and their leaders knows that continuing development in this aspect relies on the continuing efforts to take their legal system into agreement with world standards. (Robinson, 1995) China's legal regime for the approval and standard of foreign direct investment was an important focus of discussions. It is on this topic that the National People's Congress has been most productive in passing legislation. It is at the same time in this area that the laws passed have had such momentou s outcomes. China played its introductory law concerning foreign direct investment in 1979 which was known as the Equity Joint Venture Law. This activity authorized the creation, though was dependent to state approval, of joint Sino-foreign business undertakings. Participants in these ventures are liable for the firm's financial obligations, at the same time, entitling them to its profits to the point of capital that was brought in. They are approved to exist for up to 30 years and are accepted under Chinese law as legal persons. Equity joint ventures are ruled

Pg 194 Case Assignment Example | Topics and Well Written Essays - 500 words

Pg 194 Case - Assignment Example The band remained true to their calling in offering the best to the public as far as advertising is taken into consideration. In this they remain constant to their intended purpose (Sandra, 2008). From the case in question it’s evident that Black Eyed Peas band had moved forward in their work ‘without missing a beat’ as this chapter reckons. Source credibility is another dimension to look at since many sponsors have the trust that this band will always deliver the very best together with the message they relay in the market .This therefore builds on the persuasiveness of the information to the benefit of the company that own the product seeking endorsement. Consumers will therefore agree with any message that is passed to them as the gospel truth following the credibility of the band. Source attractiveness, on another hand, makes the recipient of the advertising message to identify and gain confidence with the band (Miles, 2011). The source of the message is duly identified by the intended receiver who synthesizes the same to come up with the ultimate decision to purchase a good or a service. Potential buyers tend to feel happy about the advert such that they are even persuaded to try the product on offer. Everyone seems elated to be associated with this band thus any brand that they endorse is likely to find its way into the basket of consumers due to high level of persuasiveness exhibited. The Black Eyed Peas band is best suited to endorse electronic brands and automobiles like Apple, television sets and vehicles. This is so because of the high expertise levels bestowed in them. For example the band had successfully endorsed Samsung’s 3D televisions in Times Square. They can therefore develop ads that suit to endorse an electronic product. On one hand, rock bands can generally be suited to endorse consumer goods like drinks and food. With this therefore they can successfully endorse a brand into the